Supermacs

Design of restaurant interior displays

The most successful Irish fast-food chain, Supermac’s outlets are located throughout the country and attract a loyal and growing clientele.

Supermac’s asked Proactive to design large wall-mounted panels for two of its Galway restaurants, providing diners with an engaging display highlighting a unique feature of each locality. For the Gort location, the panel focused on the town’s history, and in particular its connection to two of the major figures in Irish literature, WB Yeats and Lady Gregory. For the Galway city restaurant, the focus was on the numerous festivals that attract hundreds of thousands of visitors to the city each year.