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Smyths

Smyths Toys is a leading provider of children’s entertainment products with 24 stores in Ireland and new stores opening in the UK.

Proactive worked with Smyths Toys for over 9 years on the design and layout the annual 300-page winter toy catalogue, 64-page nursery catalogue, advertising inserts and promotional posters.

The key challenge in designing the Smyths Winter Toy Catalogue was combining creativity with meticulous layout and stringent project deadlines.

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