Mygardenexpert.com is a website for Hygeia Garden Care, who manufacture and market a wide range of gardening products for the Irish and UK markets.
Innovation, quality and excellence are the core attributes of Hygeia Garden Care. The company is constantly creating and developing new products to satisfy the consumer, while improving and caring for the environment.
Proactive worked with management to develop a website that would become a central source of gardening information, with a selection of articles and news stories from well-known Irish gardening experts.
Website requirements included a WordPress backend, an SEO-friendly and responsive site, online shop, events calendar, retail directory, e-newsletter sign up subscription facility, and integration of Facebook, Twitter and Instagram feeds.
Services included website strategy, website design & build, content creation, social channel branding and email marketing. We also worked with the Hygeia team on the implementation of a digital launch plan, which included the set-up, management and training of digital campaigns to generate awareness of their GreenForce Lawn Gold lawn care programme and GreenForce Feed Weed and Mosskiller in Ireland and the UK.