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Hygeia

Mygardenexpert.com is a newly launched website (May 2017) for Hygeia Garden Care, who manufacture and market a wide range of gardening products in both the Irish and UK market.

Innovation, quality and excellence are the core attributes of Hygeia Garden Care. The company is constantly creating and developing new products to satisfy the consumer while still caring for and improving the environment.

Proactive worked with Management to develop a website that would become a central source of gardening information with a selection of articles and news stories from well-known Irish gardening experts.

Website requirements included a WordPress backend, SEO friendly and responsive site, online shop, events calendar, retail directory, e-newsletter sign up subscription facility and integration of Facebook, Twitter and Instagram feeds.

Services included website strategy, website design & build, content creation, social channel branding and email marketing. We also worked with the Hygeia team on the implementation of a digital launch plan, which included the set up, management and training of digital campaigns to generate awareness of their GreenForce Lawn Gold lawn care programme and GreenForce Feed Weed and Mosskiller in Ireland and the UK.

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