Google Analytics 4 is Coming! Is Your Company Ready?

Google Analytics 4 is coming. Also known as GA4, the latest version of Google Analytics provides a wide range of compelling new features and product enhancements.

On July 1, 2023, standard Universal Analytics properties will no longer process data. This will impact every website where data is used, monitored or analysed.

For your website to continue to track data and provide intelligent insights, GA4 properties must be created and configured correctly before July. If your website doesn’t currently have analytics configured, but you are interested in receiving the benefits of GA4, check out our dedicated landing page where you can get a breakdown of what’s covered, costs and register your interest.

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