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Orla McShane

Digital Account Manager

Orla is responsible for developing digital strategies as well as managing the digital marketing activities of Proactive’s broad client base. Her role includes conducting digital audits, developing digital strategies, research, campaign planning, implementing SEO, content creation, PPC, social media management and paid advertising. Orla has extensive knowledge of utilising tools and platforms such as WordPress, Shopify, SEMrush, Ahrefs, Google Analytics, Google Search Console, Google Tag Manager, Mailchimp, Hootsuite, Buffer and more.

Orla is a digital marketing specialist who has a versatile skill set. She is motivated and keen to make a positive impact with each project and client she works with. She is always looking for the latest technologies and trends to stay on top of the fast-paced digital marketing industry. Orla believes there is always a solution to a problem and embraces the challenge of finding the answers.

‘I am very passionate about what I do and am driven to exceed client expectations. Getting to know a client, their business and industry well, ensures I give them the best results possible.’

Personal goal: To do an annual fundraiser for charities in need.  

Orla McShane, digital account manager at Proactive